Sponsoring

WORLD BARISTA CHAMPIONSHIPS & WORLD COFFEE IN GOOD SPIRITS – sponsored by Mahlkönig

The WCE’s international coffee competitions are amazing platforms for the global specialty coffee community to grow, to develop, to inspire and to get inspired. Mahlkönig enjoyed supporting the World Barista Championships and other world competitions during the course of the past decade and is highly motivated to enlarge its engagement for the next seasons.

The competitors deserve nothing but the best equipment to support them in performing on a global stage. However, Mahlkönig’s commitment starts backstage - behind the scenes and the sponsor banners. The grinder sponsor appreciates its friendship with professional baristas from all over the world as a valuable source of inspiration and motivation to further develop its products according to the most recent requirements and trends. The team of Mahlkönig listens and learns from any short talk, any workshop and any competition warm-up alike. 

Mahlkönig provides the grinders – but not only the grinders: a global distribution and service partner network provides local support for all customers and has offered valuable technical and logistical support during the course of the past sponsorship seasons already. The international partner network is excited about the opportunity to continue supporting the upcoming events, too. Together they will ensure that the competitors on stage can focus on their thrilling and inspiring presentations, without having to worry about the grinding equipment. 

10 YEARS OF SPONSORING, AND COUNTING.

Mahlkönig has supported national and international barista competitions ever since their early beginnings, as showcasing and sharing knowledge is the best way to enhance the awareness of specialty coffee and the barista scene. In 2009 Mahlkönig became the first official grinder sponsor of a world championship and is committed to continue sponsoring the upcoming seasons of the World Barista Championships and World Coffee in Good Spirits with its most recent coffee grinder innovations.

Mahlkönig has recently extended the current sponsorship season for the year 2021. Besides the popular EK43 and EK43 S, the powerful E80 Supreme espresso grinder will serve the baristas as an official competition grinder for the first time.

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